This is a guest post from the Bobblz team.
After being shelved for too long, they are shaking off the dust and being brought to life through the power of web3. Meet the bobbleheads of the future. Each Bobblz will also be rewarded with the FIRST evolving airdrop on Flow, to launch alongside and reward minters accordingly - Trophiez.
Sven Hansen is a seasoned marketer & serial entrepreneur, who has scaled and bootstrapped multiple brands to seven-figure revenues. He also has a love for sports and sporting merchandise, specifically for his favourite hometown team, the Toronto Raptors. He first learned about Flow through NBA Topshot, which provided him a user experience with the platform like none other. He found it to offer the easiest crypto wallet payment checkout he’d ever used, provided by Dapper. His innovative streak was interested finding out how to better market NFT products and services to the masses, and immediately sought out more information on the company behind NBA Top Shot.
Dapper Labs, the creators of Flow, a blockchain built after their project CryptoKitties crashed the Ethereum blockchain in 2016. Flow was now home to some of the biggest sports and entertainment NFT franchises such as NBA Top Shot, NFL All Day, UFC Strike, Billboard Charts, and more.
Flow allowed transactions to happen safer and more efficiently, and minting one NFT on Flow required less energy than an Instagram post. Furthermore, due to the efficiency of the network itself, there are no gas fees for customers on transactions. Sven knew this was one of the main barriers of entry towards the mass adoption of NFT collecting.
Dapper Labs also created (arguably) the easiest to use crypto wallet for the average person. They had positioned it as a payment platform that could pose much less barriers to entry for new users to make purchases using credit cards or bank transfers. Typically, in the NFT space users had to first transfer currency into various crypto coin and send through multiple wallet transactions before making a purchase.
Sven knew this was the right place to build an NFT collectables brand and ecosystem. He sought the help of co-founder Travis, a developer with over a decade of experience building some of the most intricate websites and applications. The artist behind the Bobblz artwork comes from co-founder Damien, an illustrator and multi-disciplinary visual designer who has worked with some of the biggest brands in the world such as Audi, Google, McDonalds, Staples, Chase, and more. Together the three would take the concept of ordinary old bobbleheads and turn them into something extraordinary: Bobblz.
Bobblz is an collection of 7777 full-body, animated collectibles. This collection features 12+ unique rarity slots with over 200 hand drawn traits (resulting in 100M+ animated combinations). Expect tributes to the greatest athletes of all times from sports such as basketball, football, hockey, MMA, and baseball - these super rares will be regarded as some of the rarest in the collection. All sports jerseys from each of the athletes will be featured in the general collection as a way for Bobblz minters to show off their fandom and support their favourite team colours.
All of this will be remixed and generatively layered amongst some of the most quirky and eccentric traits and animations, fashionably styled using the most satisfying color palettes. Outside of a standard bobble, there will be subtle and synchronized looping animations, sure to give Bobblz a personality of their own. Feel confident that with any trait combination, a Bobblz will elevate your collection to the next level.
Every Bobblz genesis mint holder within the snapshot period will receive a genesis Trophiez airdrop (starting as a small common). What will separate the players from the champions, will need to be earned as Trophiez that upgrade in size and rarity (or don’t) over each quarter across the genesis mint schedule. Trading, upgrades, digital flex, status - are all core values of the Trophiez evolving airdrop that will drive value up for every Bobblz holder. Each quarter that comes and goes will feature snapshot dates identifying Trophiez holders who also hold Bobblz, which will dictate how the supply and rarity levels amongst that supply vary when the dust settles.
The quarterly mint schedule is designed to create scarcity around each quarterly mint release. Strategically done to add additional value, potential awards and prizing tiers (won at awards gala at end of quarters) - and of course utility for the upcoming Bobblz roadmap. Those not able to mint from each drop will be driven to the secondary Bobblz marketplace in order to join in evolving fun and competitiveness of Bobblz and Trophiez airdrops and upgrades. Sure to provide a unique and exclusive value in itself, designed to drive up each collectors investment. Made possible through the Dapper integrated Bobblz custom marketplace - expect collector score matrix and challenges to be released to keep things interesting.
Each quarter, as illustrated in the infographic below, outlines the colour that each Trophiez will be coloured for each quarter, and what rarity stage they can evolve into throughout the quarters alongside Bobblz.
Schedule of mint dates, snapshot dates, and airdrop/upgrade deployments as follows:
1st Quarter 1,750 total Bobblz mints released
2nd Quarter 1,750 total Bobblz mints released
3rd Quarter 1,750 total Bobblz mints released
4th Quarter 1,750 total Bobblz mints released
An awards night to recognize those that participated in the quarterly mint schedule. Those that collected, traded strategically, and amassed the most impressive collections.
Trophiez that were successfully upgraded throughout the quarters will play an integral part in the award tiers available for a number of different categories.
More details on this to be revealed between 2nd Quarter and the Half-Time show. The Half-Time Show is another opportunity for the Bobblz team to reveal some great commentary and analysis of how collecting and trading is coming, and how the supply and rarity of Trophiez is forming.
Beyond the Summer 2022 quarterly drops, the Bobblz team has big plans for the future. Already building out a platform to replace traditional bobblehead giveaway nights at sporting events; the team is on a path of forging partnerships with sporting teams, athletes and leagues from around the world. Traditionally IRL bobblehead figurines do not offer much utility at all and sourcing managers are plagued with supply chain issues, and rising costs – not to mention how difficult they are to produce. Bobblehead figurines are ready to be transformed through NFT and blockchain technology. Enter Bobblz.
By creating collaborative partnerships, this will allow the team to offer direct utility back to the genesis collection. Negotiation will be worked into every deal to be able to give back to the genesis community that is here to help Bobblz craft the building blocks of a successful NFT brand.
Also coming in 2022, look forward to the Bobblz builder. The first customizable NFT bobblehead builder. Giving first access and rewarding genesis holders with starter base and trait packs to get started on building. Bobblz builder will enable truely customizable digital representation and fandom, ready for the metaverse!
Hopefully the vision of Bobblz has you excited about our upcoming genesis drop. Only 1750 Bobblz are minting on Flow to start, and with that, the ability to collect the golden and only Epic scarcity trophy over time.
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