For most of us in the ski and snowboard industry, especially here at Flow Snowboarding, we are well familiar with what SIA and the yearly SIA SnowShow is in Denver, CO. We also realize that there are a lot of snowboarders and skiers that may have no clue what SIA or the Denver SnowShow is. Flow Snowboarding wants to give you a glimpse into all the hard work we at Flow, along with all the other brands within our industry do in order to make SIA the most anticipated trade show in North America.
Essentially the SIA SnowShow is the grand reveal of next winter’s snowboards, boots, bindings, hard goods and soft goods. Flow Snowboarding received some awesome feedback and input from everybody who stopped by the Flow booth over the last week. A handful of our team athletes came down from the hill to help assist at the trade show booth as well. Mike Basich, Sophia Capua, Dru Williams, Cees Wille & Jordan Zdanek were all on hand.
SIA SnowShow is a trade show at the Denver Convention Center by day, allowing various brands, industry, retailers and shops glimpses of next winter’s line. The evening is stacked with multiple events throughout the city by night; events like the TransWorld Snowboarding Riders Poll and individual industry parties thrown by various brands. So many events all week, you have to pick and choose which ones you are going to.
If after working all day and talking about snowboarding in Downtown Denver gave you an itch to ride, the wiser team athletes in the industry have discovered Ruby Hill Park just 15 minutes south of the city center. It’s a public park that is well lit with a hillside, covered with man made snow and park features. The park is typically open until 9 and is maintained by Winter Park Resort. This year for SIA, there was a rail jam and even a concert featuring Air Dubai.
The final two days of the trade show (2/2 – 2/3) move up to the “On Snow Demos.” This year the demo is at up at Copper Mountain Resort. If you are industry, we would love to see you up here. If you are not industry, just riding around Copper you will see every brands’ skis & snowboards on the hill. A perfect way to start your wishlist for next year.
Have you lads and ladies seen the new Flow Snowboarding line for next year? Are any of you up here at Copper Mountain for the “On Snow Demo?” If you are in the industry, we would love to see you up here. Please share with us your photos and video of you and your friends riding the new Flow Snowboarding 2015-16 gear. Share with us on social media. Connect with us at Flow Snowboarding via Social Media, tag us and please use the hashtags #FlowSnowboarding and #FindYourFlow
Pray for snow!
From all of us at Flow!