The Duder Abides: Nathan Jacobson

The Duder abides in the Pacific Northwest. Flow Snowboarding had a chance to catch up with Nathan Jacobson to find out a little bit more about his background, to recap his strong showing in his snowboarding competitions last winter, what he has been up to over the summer to his plans for the upcoming winter.

Where are you originally from Nathan?

I was born and raised in Bend Oregon. I love it here. There is no place I would have rather grown up. Everyone here is nice and the community is outdoorsy. The mountain is only 20 minutes from town and we had an indoor skate park that I would spend a lot of hours at.

What do you consider your home mountain to be? 

Mt. Bachelor is my home mountain.

Did you ski before, or have you always been snowboarding?

I started skiing when i was 2 years old. My dad would carry me around the mountain in a backpack going top speed before I could walk.

Where did snowboarding begin for you?

The first time I went snowboarding I was 5 years old at my home mountain, Mt. Bachelor. My family were all skiers so I think they hoped I wouldn’t like it. I fell like 70 times on my first run. My dad asked if I was over it. I replied, “No way! That was awesome!” 

What was it like competing in the Men’s US Open of Snowboarding?

It was by far the most fun I have ever had at a contest. Plus… the half pipe was amazing! I was competing with my childhood heroes. It was cool to be hanging around them, everyone was nice and funny. It also made me realize that I’m at their level now. 

USASA Nationals in CO, you placed 3rd in Men’s open halfpipe and 6th in slopestyle. Congratulations… what was that whole event like? 

Well that was my 8th year competing at nationals so I have experienced it a lot. Nationals has so much going on. It’s crazy fun. It was my second year riding the open class and first time on the podium in that class. My new coach Spencer, from the US Snowboard team, was there watching and I think that really helped me try to impress him and to try to secure my spot on the team. 

What’s it like being on the US Snowboard Team?

Amazing, they help out so much and make sure that we are in top shape for the upcoming winter. They have had team camps through out the summer and fall, so I really have gotten to know my teammates. We are all at a higher level of riding so it is nice to have people pushing me all of the time. 

What are a few of your favorite resorts to travel to?

My favorite place to ride is Mt. Bachelor because of the all natural terrain, everything is like a natural halfpipe, wind lips, tranny finding, and natural quarter pipes.  That’s why we have so many good half pipe riders coming out of Bend. Everywhere in Colorado and Utah… because there is so much snow and so many different resorts to go to. Breckenridge has my favorite terrain park.

You skate and wakeboard too… what are some of your favorite skate spots? Where do you usually wake board?

We have a lot of good skate spots close to Bend. We just got a new outdoor park this summer which has been fun. Sisters, Oregon has fun bowls and a cradle. We wakeboard in the summer at Prineville Reservoir and sometimes Round Butte.

Who were our influences growing up snowboarding?

Ben Watts was a big influence on me when i was starting out snowboarding. He was a great skater and I skated with him all the time at the indoor park in Bend. All of my friends started snowboarding so I wanted to start too. When Ben made the US Snowboard team, I realized that a goal like that was possible.

Who are your main influences now?

My coaches at Mount Bachelor Sports Education Foundation – they are all great riders and are super positive and amazing coaches.

What is your current ride setup? Board, boots, bindings… Does your setup differ from park to powder riding?

This season I plan to ride on the 153 Black Out snowboard, large Fuse Hybrids bindings and the Hylite Focus snowboard boots, size 9′s. I like camber more than rocker because I feel more stable. My setup does not differ from park to powder. I really like my set up so I ride it in everything.

Where is the furthest you have traveled to snowboard?

Seven Springs, PA

Where is one place you love traveling to, not pertaining to snowboarding?

Florida. It’s warm, DisneyWorld is there and they have the Orlando Watersports Complex for wakeboard cable park riding. Also, there is a huge Van’s skate park.

What is the origin of the name “Duder?”

When I was two days old my dad was calling me “Dude.” My mom was getting mad at him saying “Dude” wasn’t a cute enough name. So they switched it to “Duder.”

Where are you looking forward to riding this upcoming season?

Laxx in Switzerland for the European Open.

What are you focusing on, or your goals for this winter season?

To get really good results in all the contests I compete in. I hope to make it to finals in the Grand Prix and European Open.

Are there any other tricks you plan on adding to the trick bag or mastering to continue to take your riding to the next level?

Right now I am just trying to add more style to my riding and will add new tricks as they come along.

Do you ride with music, what are you normally listening to?

Yes, I listen to Biggie Smalls on Pandora Radio

Any advice to pass onto any of the kids looking to progress their riding, and perhaps one day get sponsored?

Keep snowboarding.  You have to have fun with it first before you can be successful.

Are you involved in any projects, events or organizations that you would like to call attention to?

Mount Bachelor Sports Education Foundation, they have been so supportive of me and I want to give a shout out for all of the great things they do for kids in snow sports. I volunteer for their annual fundraisers including the ski swap, Snowball, Pole Peddle Paddle and Cascade Cycling Classic.

Any final words for the Flow customers or followers?

I like the Flow set up because it’s faster strapping in and it makes me feel more connected to my snowboard then other binding brands I’ve tried. Get your gear ordered up… it’s going to be an awesome season!  #FindYourFlow

If you’re up in Oregon riding this year, keep your eye out for Nathan “Duder” Jacobson cruising around Mt. Bachelor. Are any of you headed to ride the Pacific Northwest this winter? Flow Snowboarding wants to know where you’re planning on riding. Chime in and connect with us via Social Media and use the hashtag #FlowSnowboarding.

Mike Basich’s Self Portrait Book Kickstarter Campaign

Help our brother Mike Basich’s has currently started a Kickstarter campaign to release 130+ hardcover self portrait book covering his 15 years as a professional photographer and snowboarder. We at Flow Snowboarding want to help get Basich’s DIY project off the ground and flying, check out the video above and hear it from the legend himself.

Basich is currently offering various pledge points, each with their own unique item or items when this project takes flight. For $5 you would receive a postcard of Basich’s epic helicopter drop, along with a personal thank you message, for $15 you would receive a signed 241 clothing poster and $49 you would receive the book signed. For those willing to take their donations to the next level, Basich is offering 40 X 60 canvas prints of his helicopter drop or the Yeti outfit selfie for pledges of $500 or more.

Helping Basich get this project off the ground and having one of these books in your collection is a win win. If you can afford it, the canvas prints aren’t too shabby either. Have any of you already pledged on Basich’s Kickstarter? Let us know. Connect with us at Flow Snowboarding via Social Media and use the hashtag #FlowSnowboarding.

Mike Basich
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The Other Colorado with Tomas Santa Maria

Colorado and snowboarding go hand in hand, whether it be ours in the United States or the one down south in Chile. Even thought snow has finally started to hit the northern hemisphere, our winter is still lingering in the southern hemisphere and Flow Snowboarding‘s Chilean rider Tomas Santa Maria is fine by that. Santa Maria currently lives in Santiago, Chile and lately has been making the transfer from resort and park rider, to ducking the ropes and exploring the Chilean El Colorado Fare backcountry. Flow Snowboarding takes you down to South America, so we can catch up with Santa Maria.

Where is home for you?

I´m from Santiago, Chile.

What do you consider to be your home mountain?

I consider myself a local from El Colorado. I was team rider of the resort for a few years, but now I´m mostly riding the huge backcountry that Chile has to offer. It´s crazy how much terrain there is to explore out there! 

What is your current snowboard set up? Boots, Board, Bindings? Do you switch it up for park and powder? 

I´m currently riding my freeride setup the most, and I change to park setup whenever I go to do laps on El Colorado. I have also made a few splitboards of my own.

Do you listen to music when you snowboard? 

Only when riding by myself…a good beat always get me pumped! But I never listen to music in the backcountry, I like to hear the sounds of the mountain. 

Did you start skiing first or has it always been snowboarding? 

I started skiing when I was like two. (Thanks Dad!) I wanted to hit any transition I found but there were no twin tip skis at that time in Chile. Also I was skating and longboarding at that time and moving sideways was always more natural for me, so the transition felt awesome. 

Where was the first place you went snowboarding? How old were you? 

First time I strapped into a board I was twelve in La Parva Ski Resort. I was just trying to ride for free on my brother´s board while trying not to fall and stay off the ground. I remember a lot of scorpion like falls that day. I came back crawling… hahaha. 

Who were your influences and inspiration snowboarding? 

As a kid I looked up some of the first generation of snowboarders in Chile. As I grew up, I got influence from the different guys that came to Chile to ride and from the people that I met in my travels. 

Who are your current sponsors?

I´m riding for Flow Snowboarding, Columbia Sportswear, Spy Optics and Andes Explora, my eco-tourism company. 

How was the winter in South America this year?

This winter started with one crazy big storm, we thought we were gonna get covered all season, but after that the winter came in slowly and we are closing with a few good storms in the past weeks. But this season has been great to me, there has always been a place where to find pow if you decide to go for it. I´ve been hiking and splitboarding a lot, travelling and exploring Chile´s large and unexplored backcountry. 

If an American was planning a snowboarding trip to South America, what resorts are a must they check out? 

The ski resorts with the best lifts, best parks and easiest access to good backcountry are El Colorado and Valle Nevado, about 1 hour from Santiago. If you get lucky with good snow Nevados de Chillan is the place to be… but you got to be lucky. I haven´t traveled much on the Argentinian side yet, but Chapelco it´s a pretty cool resort too, with great backcountry. 

Where was your favorite place to snowboard this season? 

Best days this season where riding epic light powder on El Colorado´s backcountry, not gonna tell you exactly where (he said with a coy smile), but not far from the ski resort, haha… I also had a blast splitboarding Nevados de Chillan backcountry where you can ride some really good lines to a big river of hot water. The whole river is a hotspring! 

What are some of your favorite apres ski activities?

Drinking a beer and eating some chips with my buddies at Farellones top´s the list after a good day of snowboarding. 

Are you planning on coming up to anywhere in the Northern Hemisphere as your local mountains start to thaw out to summer? Where? 

Yes! I want to travel again this year, but all depends on how much time I can take off from work. I might go again to AK with some buddies, I want to go to Flow´s Tailgate Alaska and then stay in the region. And I´m also starting to plan a Eurotrip with a bunch of Austrian and Canadian friends I haven´t seen in a while, let´s hope it works out. If not now, next year for sure. 

Where is your favorite place to travel, not related to snowboarding? 

Chile is such an amazing country to explore, no matter what season. I´ve been travelling a lot through my country and every time I discover new places I want to go. Patagonia is wild, so much fun in there, and the lake and volcano region is all time. But my one favorite place in Chile is Pucón. I have been going there every year since I was a kid and there is terrain for so many outdoor sports… rock climbing, rafting, kayaking, hiking, mountain bike, horseback riding, and trail running. Not top mention you have snowboarding on winter there too. 

What do you do during the summer months, in the off season? Do you chase the snow or take a break? 

I used to travel north every summer, chasing winter. Now I´m enjoying what’s closer to me, more and more taking shorter trips to the northern hemisphere if I can. I’ve been dedicating a lot of time into Andes Explora, my eco-tourism company. We explore Chile and create routes, doing a lot of mountaineering and kayaking. I’m also doing a lot of rock climbing off winter season… so much potential around here. 

What kind of activities and hobbies do you have other than snowboarding? 

I like every human powered sport that puts me into amazing places. I’ve been doing a lot of sea kayaking, rock climbing and trekking. Always trying to stay as many days as possible camping. Just love to be in contact with the elements and be back to the basics. 

Any words or thoughts you would like to say to the Flow Snowboarding customers and support? 

I would like to thanks Flow for being a game changer in snowboarding, always trying to think out-of-the-box. Bringing speed entry systems in bindings and boots, they really change my riding. Also a lot of thanks to people in Windsurfing Chile, Flow distributors in Chile, a team that has been supporting me since the beginning.

Have any of you ventured down to South America for the winter/summer (…you know what I mean, when winter isn’t here… haha). Where have you gone? Flow Snowboarding would love to see you photos. Connect with us at Flow Snowboarding via Social Media and use the hashtag #FlowSnowboarding. Don’t forget to send Tomas Santa Maria a few “Holas” via social as well.

Photo Highlights From Bear Mountain’s Hot Dawgz & Hand Rails

The official countdown to winter has begun now that this last weekend’s Hot Dawgz & Hand Rails event up at Bear Mountain shook Southern California like an earthquake. For the first time ever, Bear Mountain park staff had two zones set up for riders to compete for the $10,000 prize. Johnny O’Connor ended up taking 1st place, Mariah Dugan took 1st for the ladies, with Zack Rawles taking best trick. Here are a few photo highlights from this past weekend’s event, taken by Flow Snowboarding’s Wallace Hargraves.





For even more Photos from Hot Dawgz & Hand Rails, click HERE

Were you at up at Bear Mountain for Hot Dawgs & Hand Rails?  Flow Snowboarding wants to see your photos. Connect with us at Flow Snowboarding via Social Media and use the hashtag #FlowSnowboarding.

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Photo Highlights From Bear Mountain’s Hot Dawgz & Hand Rails 2 of 2

Here are more photos from Wallace Hargraves of Bear Mountain’s Hot Dawgz & Hand Rails competition.









Click HERE to go back to the previous photos.

Were you at up at Bear Mountain for Hot Dawgs & Hand Rails?  Flow Snowboarding wants to see your photos. Connect with us at Flow Snowboarding via Social Media and use the hashtag #FlowSnowboarding.

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What Snowboarding Has Given Bas Elhorst

“Snowboarding has been my life so far. I wake up with snowboarding and go to bed with it, I breathe snowboarding. Snowboarding has done so many good things for me. I cannot even name them all.” -Bas Elhorst

Flow Snowboarding Global Ambassador Bas Elhorst has been riding the greater part of two decades now, with most of that time being winter resident of Arlberg, Austria in the Alps. Elhorst had an internship up in Alaska at H20 guides as a heli-operator and has completed his Austrian Snowboard guiding course Snowboard Führer. The knowledge that Elhorst acquired from Snowboard Führer allows him to guide other snowboarders into the backcountry of the Alps.

“I am not a conventional guide that shows the typical places where everybody can go down symmetrical in a row,” explained Elhorst on his website. “My style of guiding is about giving your own input and stimulating a learning process. It is about forecasting avalanches, awareness, fun and most of all safety.”

Elhorst started as an instructor, would shoot films and also entered in competitions. As Elhorst started to compete in more FIS boardercross and Freeridecross events, he began allocating more focus on competing. Upon being invited into the Freeride World Qualifying Series in Europe, he made competing in the Freeride World Series one of his goals.

“In order to reach the top of the Freeride World Tour I am doing a lot of fitness, surfing and cycling,” said Elhorst on his website.

Flow Snowboarding had a chance to shoot a few questions across the globe to Bas Elhorst; see how his summer is going, recap his winter, get an update on the rehab of his broken ankle, and what he’s looking forward to next season.

Where are you originally from? Where did you grow up?

I was born in Saudi Arabia, grew up in Amsterdam and moved to Austria when I was 18.

Where do you currently live?

I live half of the year in the Netherlands, on the border of Amsterdam, the other half of the year I live in Austria in the Arlberg area.

Where was your first trip to the mountains to go ski/snowboard? What Resort

That was in Gries, a tiny village in the Ötztal area.

Did you grow up skiing first or have you always been snowboarding?

I first grew up skiing in the holidays, my first snowboard experience was when I was 14 on an old B#rT#n 164 alpine board with a big “Legalize It” sticker.

What’s your current board, boots and bindings preference?

My favorite board is definitely the Maverick 164, which is a true high speed all mountain machine, but I started to appreciate the Darwin 157 more and more last winter, because it was so mellow on my ankle that I broke last winter. I also love to ride the Maverick 161 for riding kickers and playing in the powder.

The boots I have been riding are the Talon Focus, they give me a solid support that I need and they are just the perfect fit for my feet.

For the bindings I really do love NX2 GT with their new strap technology and they are not too stiff for my liking.

What would you consider your home mountain to be?

The Arlberg, Austria

Being in the Alps, do you normally take advantage of all the glacier summer snowboarding, or do you take a break in the off season?

No, I love the break in between.

You have been recovering from an injury last season, right? What happened?

I broke my right ankle on a run to Lech on one of the few powder days we had last season. I misjudged a spine that I wanted to jump, I jumped it too much straight instead to the left, and landed on a big rock at the end of a big rock field. It could have been much worse though.

How is the recovery going?

Really well, I can run, surf and mountain bike without any troubles. Only when skateboarding, I still have to be careful though.

Other than snowboarding, what other kind of sports or hobbies do you participate in?

My favorite other hobby is Surfing, but I got myself more into mountain biking last winter for the recovery of my ankle and I must say that it’s also a very addictive sport I like. I do like the adrenaline and adventures part of all these sports.

What was your favorite memory from last winter?

Riding with the Gnarlberg Steinbocks in Italy, we found a great resort that I would like to keep a secret. They have the best couloirs and bowls with lift access. It was a bit of a risky weekend, but so much fun.

Anywhere you are looking forward to riding next year?

I am looking forward to riding with friends on those crazy powder days, to explore new mountains and to guide my guests and show them the most wonderful runs they can imagine.

Where was the furthest you’ve ever traveled in order to snowboard?

I worked for a season at H2O guides in Alaska, Valdez.

Where was your favorite place to travel to not related to snowboarding?

I love Sumatra Indonesia, because it is still pure and they have so many good waves.

What kind of music do you prefer riding to?

No music. Love the sound of the popcorn and wind around my head.

Any advice you would like to give to all the aspiring younger snowboarders out there?

Do what you love, and don’t take it to serious, it’s just snowboarding.

Anything else you’d like to say to the Flow support or customers?

I am very grateful for the Flow support and the people that buy the Flow products, without them I would have been bankrupt with all the gear that I trash when I am out there riding. The products improved a lot over the years and Flow takes the riders feedback very serious. On a long-term base I would love to get even more involved with the product design and R&D.

BY FAIR MEANS – lost tales from gnarlberg (subtitles) from Elmar Strotmann on Vimeo.

Bas Elhorst emphasized the importance of backcountry and avalanche training and education prior to starting his venture as a snowboarding guide. Have any of you completed your appropriate backcountry education yet? Let us know where you studied avalanche and backcountry saftey. Connect with us at Flow Snowboarding via Social Media and hashtag #FlowSnowboarding.

Drayden Gardner’s 2014 Video Edit

Check out this 2014 video edit of Flow Snowboarding Micron Drayden Gardner. This edit was filmed primarily at Mammoth Mountain and Bear Mountain Ski Areas, with a little bit of European indoor jibbing. The groovy soundtrack is by Magic Carpet Ride by Steppenwolf.

How about this kid, huh? Where was your riding progression as a young teenager? Drayden along with the rest of Flow Snowboarding’s Microns ARE the next generation of riders. Get used to seeing their names… they are podium bound. Who is your favorite Flow Micron coming up through the ranks? Let us know. Connect with us at Flow Snowboarding via Social Media and hashtag #FlowSnowboarding. Let these youngsters be inspiration to you and your own little groms to #FindYourFlow.

Definition: Snowboarding Trailer II


Matt Devino released his second trailer for his upcoming feature length documentary film Definition: Snowboarding. Check out this trailer and you will see some familiar faces from the Flow Snowboarding family.

“Matt Devino is reaching out and making a difference,” said Dale Rehberg of Flow Snowboards. “Gotta love the passion… it’s all about expression!”

DEFINITION: SNOWBOARDING. This is a documentary film project exploring the definition of snowboarding from the perspective of those who live it. They would like to invite the entire industry to be a part of this exploration, and to help show the world just how amazing snowboarding truly is.

“I’m really excited to have the backing of Flow for the project,” said Matt Devino “They have an amazing team and everyone at the company loves snowboarding, which is what this film is really all about. The film is sure to be even better with their support.”

Definition: Snowboarding is two year project to be released in the Fall of 2015. It will include dozens of interviews and document all aspects of riding and the lifestyle that encompasses it. Interviews will be shot over the course of 2014, and exclusive riding footage will be shot during the winter of 2014/2015. Here’s a link to the trailer. So stoked for this film.

For more information on the film Definition: Snowboarding please visit:
www.definitionsnowboarding.com
www.facebook.com/definitionsnowboarding

For more information on filmmaker Matt Devino please visit:
www.mattdevino.com
www.twitter.com/matt_devo
www.facebook.com/mattdevino1

Flow Snowboarding is excited about how this film is coming together. It speaks the common thread within snowboarding that ties us all together. Let us know what you think of the film trailer on Social media.

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Dru Williams: Midwest Grom to Flow Ambassador

“Everyone is in the industry for a reason…because they made it there. If you plan on stepping into the industry, know your side and be nice to everyone. Ride hard and don’t talk about it. Do what people tell you to do and earn their respect; it will all pay off one day. My first few years made me feel like an intern, not a team rider. The most important thing to remember is to have fun! C’mon… it’s snowboarding.” – Dru Williams, Flow Ambassador

We had the opportunity to catch up with Flow Snowboarding Ambassador Dru Williams in Utah, who offers some valuable insight covering the last several years working with Flow and his time in the snow sports industry. We will cover his growth from grom to Flow Snowboarding Ambassador, his productions company 43 Productions LLC, his band Halfway Humble, and even his humbling trip to Thailand.

What would you consider your home mountain to be?

“I grew up snowboarding in Indiana at a local hill called ‘Paoli Peaks.’ It was a great place for me to start this long lasting lifestyle. My friend Kalyn Gibson and I ran the terrain park, which allowed us to build and promote the terrain park and resort as we pleased. It was a great place to learn because it was essentially a big hard sheet of ice. It is essentially 300 vertical feet of bliss and has been providing the Midwest with action packed memories and concussions three months a year for over 40 years. The place reeks of Coors and the Carhart camouflage wearing enthusiast. I am damn proud to call it my home mountain.” (Check out Dru Williams’ Paoli Peaks edit)

Where was the first place you went snowboarding?

“Like most people… my backyard. My brother Alex and I would get old skateboard decks and strap them to our feet while being pulled behind a 4-wheeler. It was a Midwest rednecks dream come true, but obviously didn’t work well. Mind you, we were skidding in two inches of fresh Indiana powder. We earned those damn turns. We smelled like exhaust and gasoline after.”

Did you ever ski first, or straight to riding?

“Haha! At age 12 I clicked in for a few weeks. My Mom bought me a brand new pair of skis, bindings and boots for Christmas. This was essentially my first piece of hard good snow gear I had ever owned. She was beyond pumped to get them for me and I was excited to receive them. However, once I got to the peaks I knew it wasn’t for me. A few weeks later I told her I wanted to trade them at the Paoli Pro Shop for a snowboard. She was livid. Not that she cared that I was snowboarding… but she had just spent seven-hundred bones on a new ski set up for me, just turn around and trade them in for half the price.

But, I cannot thank my Mom enough for traveling with us and taking us to so many resorts and competitions in the early years. That was truly what helped shape and mold our young futures. Every season my mother would load up the Chrysler mini van and take my friends and I to every competition in the surrounding area. She traveled between states throughout the Midwest with a load of smelly kids in the back. Our young crew had a good record of dominating the competitions we rode in, so the rides back were always nice and loud (with a stronger stench of victory.)”

What are some of your favorite Apres Ski activities?

“Putting your feet up and relaxing is the best thing to do after a long day, but that depends on how heavy of a day it was. If it was a day of shooting or being shot, I will spend the evening sorting and logging footage. If it was a weekend day at Brighton you can normally find the crew and I at Lone Star Taqueria or Spedelli’s after a long day of riding. Best tacos & pizza in the valley!”

What is your current Flow setup? (Boots, Board(s), Bindings)?

“The technology that Flow puts into their product is unreal and it’s best to utilize that tech on specific days and conditions. For park, I prefer something softer. Currently my set up is 2014/2015 155 Era snowboard, size 11 Hylite boots and Fuse SE bindings. On those deep days, I prefer a stiffer set up like my 157 Darwin snowboard, size 11 Solite boots (some might know what these are yet) and NX2-SE bindings.

You have been involved with Flow since you were 17. Can you recap how you started working with Flow and the different responsibilities you’ve held over the years?

“One night after a long night session of park riding, I was walking out to my car (just got my drivers permit) and I stumbled upon the Flow van. Adam Sharp, the Midwest Flow rep at the time was always at the peaks checking on one of his accounts and getting his shaved ice turns in. I had met Adam before and talked to him about Flow and snowboarding. When I walked past the van he stopped me and we chatted for a bit. After our conversation he pulled out a brand new Era snowboard and handed it to me with his card. It was a grom’s dream come true and I was beyond stoked to receive the gear, but I didn’t really know what it meant at the time.

The following winter we linked up in the early season and it all began from there. Countless hours traveling in the Flow van throughout the Midwest hitting shops, on snow demos, competing in contests and in summer rail jams. The first winter I hopped on-board with Flow was the last year that SnowSports Industries America (SIA) was held in Vegas. Imagine little me at 17 years old, hopping on a flight to Vegas all by myself, not knowing what to expect.

The years continued and I became much tighter within the Flow community (this included team members and upper management within the company.) I’ve traveled to countless demos and contests with sales managers and even board designers. I soon started to realize how important it was to meet these people and make them a constant contact. I am now 25 years old and nothing has changed. I have attended SIA with the crew the last seven years (now in Denver) helping show the upcoming product lines, attending meetings, shooting video and being a strong ambassador of Flow like the rest of the team.”

Could you describe what your current responsibilities with Flow are?

“Currently, I am a Flow R&D team rider. The ride and development team is responsible for riding and testing future products. Essentially, I shred as much as I can and log my day on a spreadsheet or make my review into a video. What I like… what I don’t like… How this binding feels with this strap, compared to this other strap… You know, that kind of thing. I also occasionally help Flow with their video needs.”

Any advice to those out there looking to get involved in the snow sports industry?

“Remember names and don’t step on toes. Everyone is in the industry for a reason…because they made it there. If you plan on stepping into the industry, know your side and be nice to everyone. Ride hard and don’t talk about it. Do what people tell you to do and earn their respect; it will all pay off one day. My first few years made me feel like an intern, not a team rider. The most important thing to remember is to have fun! C’mon… it’s snowboarding.”

You recently moved to Salt Lake City. How’s the move going?

“I am 15 minutes away from six of the US’s best resorts, what more could you ask for? It was crazy moving from a small town in Indiana to a larger city with actual mountains. I have gained much more respect for all of the different styles of snowboarding. It opened up a whole new world in the snow community for me as well. Instead of sneaking into a sorority party at Indiana University for example, you are now welcomed to an Electric Goggle Halloween party instead. It’s exactly where I dreamed I would live as a kid, and I couldn’t be happier with the results.”

Tell us a little bit about 43 Productions.

43 Productions is my production company that was established back in 2006, but became an actual LLC in 2012. I knew if I packed my car up and was moving out West, I better have a back up plan. My main focus with the company was to shoot snowboarding, but we have branched out immensely upon request. 43 Productions was contracted with Powder Mountain resort last season to shoot all of the awesome contests and events they hold every season, which was a great opportunity for us.

We have also dipped our feet into real estate and architecture firms requesting video needs for continuous projects throughout the valley. We couldn’t be more pleased with results. I have vast business plans for 43 Productions, LLC that are currently in the works and things are starting to shape up nicely. Next winter will be huge for us.”

What kind of activities do you do in the summer to maintain your riding shape?

“The house I just moved into is right down the road from In-N-Out, so I am currently on that diet and it’s working out great. Besides that, I picked up mountain biking last summer, which is way too much fun out here. I ended up investing in a bike and couldn’t be more pleased with how fun it is. I also have a dirt bike that I enjoy taking out into the desert and getting lost with. Snogression in Salt Lake is also a great way to keep your riding sharp, but it takes a small mortgage and a few classes to get through that.

I try to keep a normal gym routine throughout the summer, but that schedule normally lacks in persistence. Recently, our band Halfway Humble has been practicing non-stop for a few upcoming shows we have. I have noticed that the best work out for me is just drumming for 3 hours straight, it keeps your arms tone and you get to bang on shit. Why wouldn’t anyone want to work out this way?”

What was your favorite moment from last winter?

“My first road trip of the season to Colorado was great. I left late on a Thursday night and stopped at a few shops on the way for Flow. These stops consisted of dropping sample product off and chatting (or just saying hey) and making sure the shop has everything they need. I arrived in Aspen late Thursday night and stayed the entire weekend for X-games. Our cabin was unreal and the experience I had with the crew is something I will remember for forever.

On that Sunday, I packed my car up and headed to Denver for a full week of SIA, where I was reacquainted with the Flow crew & team. It was a full week of cranking business, partying hard and good music. We then loaded up the Flow van and headed to Copper Mountain for the on-snow demo and a few good days of solid riding. The weather was perfect and the vibes were high, it was the perfect way to end a two-week trip with the Flow team & crew.

Once I arrived back in Salt Lake, the ground was covered with over 3 feet of snow. Which meant my backyard park that my friends and I built was ready to be tested. Some of my other favorite moments from last season come directly from my backyard. Check it out here on my Vimeo channel… Outback The Movie.”

What are some of your passions in life other than snowboarding? Activities, hobbies, studies… etc?

“I have a strong passion for music that will never go away. I’ve played the drums longer than I have done anything else, and I seem to still learn something new after every practice. Music is something that is always changing, making it hard to keep up with. When a band tries to “keep up,” a new sound will normally develop and the crowd will become pleased…and then you repeat.

I wouldn’t say that studying is a passion of mine, but I did plenty of it in College. I will say that studying subjects that are obsolete to your major will cause major headaches and unwanted stress. If you are an art student, go to an art institute. If you are a filmmaker, go to ‘Full Sail’ University. The big Universities with multiple schools and majors are for the kids who are unsure of what they want to do; I found this out the hard way. I also really enjoy woodworking. My buddy Corbett and I built the entire backyard park out of scrap and recycled wood. These are things you don’t appreciate until you get older I suppose.”

Any places you love travelling to, not related to snowboarding?

“I went to Thailand over a year ago and fell in love with the culture. It also made me realize how lucky most of us are. I saw some things that made me both sick and happy. One memory that sticks out the most was at the black market in Bangkok, where knock off Vans are about four US dollars and you can leave the place with any cheap female you pick if you desire. I remember seeing a small family sitting on the corner begging for change. The kids were basically naked and you could tell that help was needed.

I walked over and gave them three or four custom printed band t-shirts that I had just bought for myself. I also gave the kids Flow stickers and they were ecstatic. (Yes, I was tagging Bangkok left and right with Flow stickers). The mother of the family was so happy she started crying. She then grabbed my wrist and whispered something in Thai into my ear. To this day I still think about that family. I’m also still wondering what the hell she whispered to me. Self-Kudos was earned on that trip.”

Anything else you’d love to say to the Flow Snowboarding supporters and family?

Please don’t break up with me… Seriously though, I can’t thank the Flow family enough. Flow has provided me with opportunities and experiences that I only dreamed of as a kid. It’s cool to look back on the last seven years of my life and see how involved Flow was and still is. This brand has pushed me in such a positive direction and has helped drive me into entrepreneurship. Don’t get me wrong, snowboarding would still be insanely fun without Flow, but I can’t thank you all enough for the support and love and I hope that feeling is mutual. Thank you again, cheers to many more.”

Dru Williams has been riding Flow Snowboarding gear ever since he was a grom. When did you start riding Flow gear? We would love to hear about it. Please connect with us at Flow Snowboarding via Social Media and hashtag #FlowSnowboarding.

Dru Williams
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Flow Snowboarding
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Come join us at Flow Snowboarding
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Getting to Know Your Flow Fusion PowerStrap

The Fusion PowerStrap foot-strap is 3D-shaped so it can fuse the ankle & toe zones over the mid-foot and is padded for a super comfortable form fit. In this quick video we show you how to properly set up your Fusion foot-straps with your Flow Bindings. Make sure you set your bindings up before you go riding, put your boots on, strap in and jump around on the carpet to make sure it feels good!

The FusionStrap is featured on Flow NX2, Fuse, ISIS, Five and Minx bindings.

Have you tried Flow’s FusionStrap yet? Let us know what you think about the FusionStrap technology at Flow Snowboarding via Social Media and hashtag #FlowSnowboarding to let us know.